Podcast 59 – Artist Development: Music Industry’s Current Missing Gap

Co-host Kenya McGuire Johnson does a solo broadcast where she explores what appears to be a significant missing gap in the music industry- artist development. Kenya discusses the history of A&R and it’s historical importance as it relates to artists being developed at major music labels. Now that many labels no longer exist and A&R departments are scarce, artists are responsible for the majority of their own development. This process can be daunting and overwhelming, but is critical for success and longevity in an artist’s music career. Kenya also provides ways artists can take steps towards being developed and how her music career coaching and development agency, Creating Crimson, can assist with the process.

To learn more about Creating Crimson and Kenya as an artist, visit & follow:
Website: www.creatingcrimson.com
Facebook: www.facebook.com/creatingcrimson
IG: @creatingcrimson
Twitter: @creatingcrims1